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Marketing the Customer Experience

Customers do more than just buy products or services, they experience them. A customer experience of a product or service […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
Good Messaging

Good messaging can add significant promotional value to a product, company and/or campaign. Think it all the way through. And, […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
2015 Focus On Growth

Prospecting is the first step of the sales process. Like it or not, it must be done if you want […]

Anton Cipri September 6, 2017 October 27, 2017 Marketing
Using Incentives & Offers to Drive Sales

Successful use of offers and incentives coupled with appropriate reach and influence where and when they are ready to buy […]

Anton Cipri September 5, 2017 October 27, 2017
Intro to SMS/Text Message Marketing

Mobile continues to explode and evolve. By taking advantage of the various proven tools that reach the largest quantity of […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
Content Curation Part II Manual Curation

Here is the HOW TO of Manual Content Curation.

Anton Cipri September 6, 2017 October 27, 2017 Marketing
Balancing Your Marketing Mix

This brief guide should help you focus your time and resources on some of the most productive methods of marketing […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
Self Promotion – The Ultimate Dilemma

Five principles to promote yourself with confidence � without being branded a braggart.

Anton Cipri September 6, 2017 October 27, 2017 Marketing
Earn the Right to Say Your Company Has

Customer service is a function of all companies. However, exceptional customer service is a function of very few. Figure it […]

Anton Cipri September 6, 2017 October 27, 2017 Customer Service
Market Share…What is it, and how to get more.

Market share is important to any business so it helps to have some understanding of it and know where your […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
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