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Lifetime Engagement Value (LEV)

Lifetime Engagement Value can be defined in terms of engagement with a brand over the lifetime of that brand to […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
Great Brands

Hopefully this topic will help you to consider your brand as your reputation. Paying close attention to how customers and […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
Demystifying Mobile Marketing Part One

Mobile is a powerful medium and will continue to evolve rapidly, just like the Internet, email and social media have. […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
Your Business Card

Your business card is a formal representation of you, your company, your products/services and your unique selling proposition. Is yours […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
Using Social Media to Better Engage Customers

Get more from your social media today. Engage, support, listen and encourage your customers to interact. Before you know it, […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
Trade Show Optimization

Trade Show Optimization is the strategy of getting in front of a large number of customers during an event or […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
Mission Statement

Creating a mission statement is one of the oldest business planning exercises in the book. It�s interesting to note that […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
Direct Mail Marries Mobile Marketing

The United States Postal Service is offing a discount for using QR Codes? If you didn’t think QR Codes were […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
Balancing Your Marketing Mix

This brief guide should help you focus your time and resources on some of the most productive methods of marketing […]

Anton Cipri September 5, 2017 October 27, 2017 Marketing
Groupon- What You Need to Know

Is using Groupon right for your business? This topic will help you decide.

Anton Cipri September 5, 2017 October 27, 2017 Marketing
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